DISCOVERY LABS

Discovery Labs is a biotech company whose focus is on respiratory ailments, particularly in premature infants. Their first drug to market is a synthetic treatment for babies whose lungs are underdeveloped at birth. Our solution positioned Discovery Labs as the source of breakthrough respiratory technologies, and Surfaxin as a life-saving alternative to previous therapies. Since this campaign was targeted to doctors, we featured a comprehensive look at the amazing science behind this new drug.